Fundraising is not about money.

It is about work or a need that changes or saves lives. Money is how we make it happen.

Fundraisers need to be able to see things through the eyes of their donors. This is one reason why volunteers are so important. As we work for organizations, we often get too close to our product and what we are trying to sell. Getting feedback from volunteers and donors can help keep us on track.

Fundraisers, whether they are volunteers or staff, should be donors first. No one should ask for a gift who hasn’t first made a gift of their own. Think about it. If an acquaintance asked you to support a cause and you asked if they supported it and they replied, “No,” would you give a gift?

Friend-raising comes before fundraising. Fundraising is not just selling. Fundraising is cultivating a prospect until they see the need and are ready to give.

Fundraising is not just asking, it’s inspiring. Fundraising is the business of inspiring people to fill a need.

Fundraising is about needs, not just achievements. People applaud achievement but give to change lives and save lives. This is why great fundraisers are also great storytellers. Pull in the audience and tell the story in a way to which they relate.

Online fundraising garners millions in charitable giving for the nonprofit industry every year, but with so many options, it can be difficult to find the right online donation tools for your organization.

Here are some online donation tools:  Do your research before you decide which is best.  

Fundly Qgiv Razoo @Pay FirstGiving Paypal Donations

Network For Good’s DonateNow

Warm Regards,

Twitter:  cnhenderson12

FB:  C Nicole Henderson & C N Henderson

IG: cnicolehenderson

Fundraising is more than “Asking for Money”
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